it’s not just about content, it’s about content that leads to more content. The other day I was waiting for some Chinese takeout, and glancing down on the table near I saw a newspaper. It was one of those free papers that had a couple of human interest stories padded with advertisements. I hadn’t seen [...]
Tag Archive : social media
The Facebook – Employee Survival Guide 101
Although recent media focus has brought the issue of facebook, employers and privacy to the front page, most of us have known for a long time that employers (or potential employers) make it routine to check out (or even monitor) facebook profiles of employees or job candidates. Facebook will continue to warn employers against employing this policy and [...]
Everyone’s a Brand!
With the advent of social media, the playing field has (to a certain extent) become more level. While some brands have a lot more cash to throw at social media, the platforms they choose to employ their marketing in are open to everyone. That being said, it’s no wonder that personal branding has become popular today. [...]
The Power of No Budget Branding
I was speaking to my wife’s cousin this evening. He custom bicycle company in Singapore. We got to talking about marketing online and seo, and as small business owner I was amazed at his knowledge on the subject.












