This is a social media mind map I created using the Cacoo Chrome app for a custom product website. Basically it shows how original content, curated content, pictures, and videos get pushed out to various social sites like flickr, linkedin, facebook, twitter, pinterest, etc., and then funnels users back to a lead capture page or directly [...]
Archive : Digital Marketing
Static vs Dynamic Inbound Content
it’s not just about content, it’s about content that leads to more content. The other day I was waiting for some Chinese takeout, and glancing down on the table near I saw a newspaper. It was one of those free papers that had a couple of human interest stories padded with advertisements. I hadn’t seen [...]
The Three Wheel Marketing Agency
If the modern ad agency were to be described as a car, the car wheels would consist of: Branding Above the line marketing Below the line promotions Social media/SEO An agency who’s wheels are well designed, properly balanced and built from high-grade materials, will possess a vehicle which can move quickly, handle smoothly, and be [...]
